Who?
Le Beslay is a quintessential Parisian restaurant offering a gastronomic menu in an elegant, contemporary setting.
Mission
Create the restaurant’s brand identity and adapt it across digital and physical touchpoints: the website and exterior signage (awnings, windows, storefront signage).
Strategy
We chose to focus on typography and play with the symbolism of the letter Y, echoing the shape of a stemmed glass. The warm, understated color palette reflects the venue’s atmosphere.
Result
A clean yet refined design, with an Art Deco-inspired feel.
